portfolio
Kamilė Pečeliūnaitė
marketing / social media / content creation
turning ideas into reality
and always having fun
along the way
introduction
Hey, I’m Kamilė! I’m finishing my bachelor’s in Global Marketing at Vilnius University and looking for an opportunity to grow, create and contribute to a growing team in Portugal.
I see marketing as the perfect blend of creativity and strategy. I’m fascinated by how ideas, content and communication shape the way people see a brand and connect with it. I’m naturally curious and energetic, and I enjoy being thrown into something new, figuring things out along the way and then turning that energy into work that actually gets done.
I’m especially interested in social media, content strategy, digital marketing and creative campaigns, while I’m keen to grow further in analytics, SEO, performance marketing and AI.
what I can do
Social media
- Content creation
- Content planning
- Social media management
- Community engagement
- Social media analytics
Marketing
- Content strategy
- Audience research
- Competitor analysis
- Campaign planning
Creative
- Copywriting
- Video production / editing
- Visual content creation
- Creative concepts
Languages
- Lithuanian native
- Russian bilingual
- English C1
- Portuguese currently learning
what I use
my work experience
SKM Vilnius
Social Media Manager current roleCreate and manage social media content across multiple platforms, from planning and production to publishing and community engagement. Work on short-form video, interviews and recurring content formats while monitoring content performance and audience engagement.
Sekargas Hamilton
Customer Service CoordinatorCoordinated sample registration and processing, including receiving, packaging and preparing samples for laboratory testing. Later took on customer communication, responding to enquiries and helping clients find solutions to their questions.
Decathlon Lietuva
Customer Service SpecialistWorked across customer service, checkout and information desk, assisting customers, preparing invoices and handling day-to-day transactions. Also contributed to inventory counts and other operational tasks.
Magnumus
Fundraising RepresentativeEngaged with people in public spaces, communicating charitable initiatives and encouraging regular donations. Developed confidence in face-to-face communication and learned to adapt my approach to different audiences.
selected work
A selection of social media and content projects from my work at SKM Vilnius, a basketball academy in Lithuania. From ideas and filming to editing and publishing, these projects show how I bring creative concepts to life across social media.
“sportpoint mvp”
A player interview series created in collaboration with a sportswear partner, featuring SKM players and giving them a chance to share their personalities beyond the game. I developed the idea and interview format, came up with the questions, filmed the conversations and edited the final videos for social media.
- my role
- IdeaInterview formatQuestionsFilmingEditing
- platforms
- Instagram · TikTok
“highlights of the month”
A monthly recap highlighting SKM Vilnius’ most memorable moments from the previous month, from standout player performances and important game moments to special events and achievements. I created the format from scratch and handled the filming, on-camera presentation, editing and visual content, publishing each episode across Instagram, Facebook and TikTok. The series ran consistently from October to May.
- my role
- FormatFilmingOn-camera presentationEditingVisual content
- platforms
- Instagram · Facebook · TikTok
- run
- Monthly, October to May
“player interviews”
Short post-game interviews capturing players’ immediate reactions and thoughts after the game. I was responsible for filming the interviews, asking questions and editing the footage into short-form content for social media.
- my role
- FilmingInterviewingEditing
- platforms
- Instagram · TikTok
trend driven content
I created short-form content by adapting current social media trends to SKM’s basketball content, using trends as a way to make player-focused content more engaging and relevant to the audience. I selected the formats, worked with the players, filmed and edited the videos, and adapted the content for Instagram and TikTok.
- my role
- Format selectionWorking with playersFilmingEditing
- platforms
- Instagram · TikTok
mic’d up
A short-form video format built around capturing authentic moments and conversations from the basketball environment. I filmed and edited the content for Instagram and TikTok, focusing on creating dynamic, engaging videos that bring viewers closer to the players and the game.
- my role
- FilmingEditing
- platforms
- Instagram · TikTok
more of my work
where it all comes together
@skmvilnius — the Instagram account I manage at SKM Vilnius. Every project above lives here.
professional reference
Kamilė stands out for her creativity in creating visual content and is able to independently generate ideas and bring them to life. She also has excellent time management skills – she organises her work effectively, meets deadlines and responds quickly to changing situations.
Kamilė Pečeliūnaitė